Posts

Showing posts from February, 2014

Arvind Kejriwal's Nocebo Mantra and why you can't ignore him!

Image
It will be a big mistake to underestimate Arvind Kejriwal's impact on the upcoming Lok Sabha elections! Ever since he started his political campaign,  Arvind Kejriwal has been two steps ahead of his competition.  Be it his innovative use of social media to reach young voters, banners on autos across Delhi city or the incessant radio campaign amongst other things - his political rivals were always playing catch-up and it showed in the results of the Delhi elections. Forty nine days after assuming power as the Chief Minister of Delhi, after creating one ruckus after the other, being labeled as an anarchist where everyday governance turned into a prime time reality show, Arvind Kejriwal finally resigned from his post. Fallout of this:  A major part of Arvind Kejriwal's educated fan base has deserted him but he still magically manages to find new admirers and fanatic followers. Free from the burden of the CM's chair, Arvind Kejriwal now seems to be in a hur